A Refined Corporate Identity

Brand development, typography design, motion design

ICONIC BRANDING

Suiting and booting your brand with iconic, tailored design is a speciality of ours. We cover everything from the all-important logo and tagline down to the typeface and white space ratio.

REVERENT REBRANDING

Many of our clients, such as Vitality, quickly realise the value of these detailed corporate identities and keep coming back for an annual refresh to amplify their brand, while retaining what makes them iconic.

A BRAND IN MOTION

This reboot introduced linework typography inspired by sports spaces, bringing a sense of motion to the brand.

EVOLVING GRADUALLY

The established colour palette also got an update with the addition of a gradient, a small design tweak that added new dimension to the look and feel.